Stay tuned for the latest marketing trends, think pieces and
How to Acquire More Customers While Spending Less in 2019
Rafiki surveyed 40 business owners across India to understand their marketing mindset. We sought to gain insight into everything from their business goals for the new ye
04 December, 2018
What Do Consumers Search For Leading Up To Diwali?
Rafiki leveraged the power of search data to understand what consumers are searching for leading up to India’s biggest festival – Diwali. Check out some fasc
05 December, 2018
5 Fundamental Steps to Skyrocket Your Google Ads Performance
Paid Search? Search Engine Marketing? PPC Marketing? Where do we start? As consumers become less receptive to passive ads, search marketing is becoming an increas
28 December, 2018
Instagram, Are You Listening?
A definitive investigation into whether our offline conversations influence the ads we are served online. We’ve all experienced it. The eeriness of seeing hyper-relevant
13 February, 2019
How to Build Your Brand Like Marvel
Opening this weekend, Avengers: Endgame is a culmination of eleven years and a 22-film story of the Marvel Cinematic Universe (MCU). Endgame is projected to make a whopp
26 April, 2019Retain or Perish: Why brands can’t ignore the importance of customer retention anymore
Why is customer retention critical to your brand’s success? Simply put – the cost of acquiring new customers is much higher than retaining existing ones. Furthermo
17 May, 2022
Belgian Waffle Co
Industry – Food & Beverage Work – Performance Marketing Title – How we helped make The Belgian Waffle Co’s National Waffle Day a country-wide sensa
06 December, 2024
The Good Life Company Co.
Industry – E-Commerce, FMCG Work – Performance Marketing Title – How we helped TGL Co. double their revenue with a TEA-rrific ads strategy Objective &#
06 December, 2024
Oral B
Industry – E-Commerce, FMCG Work – Performance Marketing Title – How we helped Oral-B dominate the eclectic toothbrush market Background – Oral-B
06 December, 2024
